[NTG-context] Which color model shall I use

Jan U. Hasecke juh+ntg-context at mailbox.org
Sun Sep 30 15:46:15 CEST 2018


Hi,

I would like to know, how to define colors to have a good printing quality.

I am currently producing print materials for a company where all colors
were defined for online usage first, so we started with defining RGB
colors and then derived CMYK colors.

What is the best approach for defining colors in print materials? What
color model shall I use? RGB or CMYK?

For the background. We have some SVG graphics we use on the website.
They are defined in RGB color model. And we use them in the print
materials as well.

I tend to define RGB colors in my print documents so that the colors of
the included SVG files match the defined colors I use elsewhere in the
document. Eg. the Corporate-Blue of the Logo (SVG) will match the Blue
of the headlines.

I could as well define CMYK colors in the document but then I have two
different color models in one document and I fear that the colors are
printed in different hues.

What would you do?

TIA
juh


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